Did you ever notice your Instagram feed being taken over by fashionistas, celebs, and style bloggers alike all taking photos in front of glam pink backgrounds? One destination in particular, the Paul Smith store on Melrose Place in Los Angeles, sparked this trend when stylish stars realized that the brightly-painted wall makes for an incredible #OOTD snapping point.
Actress Rowan Blanchard actually just tweeted about how popular this destination is getting!
The number of people who stand outside Paul Smith on Melrose to get a picture in front of the pink wall is sadly inspiring— Rowan Blanchard (@rowblanchard) May 16, 2016
Her celeb friends jumped in to remind her that they're all guilty of having photo opps like this!
Whether these stars have gone to that pink wall on Melrose Place in California, or recreated the aesthetic when encountering other pretty backgrounds, this is a major trend that just isn't quitting! We're rounding up some of our faves to inspire you too.
Click through the gallery to see which stars have snapped pink wall outfit photos. Then, keep an eye out for more flooding your feed!