Well, a beauty YouTuber named Shannon, AKA Shaaanxo, from New Zealand, who has a cosmetics collaboration of her own with thcosmetics, noticed some eerie similarities between Kylie's bronze palette and her own.
Other social media users noticed the same thing.
While lots of fans were calling out Kylie for plagiarizing the colors and package design and charging about $30 more for it than Shannon, others noted that there are only so many ways "nude," "neutral," and "bronze" tones can look in makeup.
Shannon returned to Twitter to say she never wanted to accuse Kylie of stealing anything.
Let's be honest I'm gonna buy the Kylie eyeshadows 😂— Shaaanxo (@xoShaaan) July 25, 2016
I never once said "Kylie copied me" ➡️ I made a joke bc they look similar lol come on! 💸 yes, like lots of palettes do! No beef here guys— Shaaanxo (@xoShaaan) July 26, 2016
What do you think of this situation? Leave us your thoughts on the matter in the comments section below.